11 Best AI Logo Generators (Free and Paid)

The recent advancements in generative image AI, such as Stable Diffusion, DALLE-3, and Midjourney, have made it easier to create high-quality, photorealistic graphic assets from simple text prompts.

One of the ways, that has been used extensively is for generating logos for business branding. While a graphic designer might charge thousands for similar quality, an AI logo generator delivers comparable results instantly for less than the price of a coffee.

In this tutorial, written with beginners in mind, we will go over the best AI logo generator available.

Key Takeaways 🔍

• Top pick: Design.com pairs more than 440,000 templates with a conversational AI assistant that edits colors, fonts, and layouts straight from a prompt.
• Runner up: BrandCrowd offers around 236,000 designer-made templates, so your starting point already looks professional.
• Best free options: Wixel (formerly Wix Logo Maker) and the Shopify Logo Maker cost nothing, and Wixel now includes free high-resolution SVG downloads.
• Pricing spread: one-time logo purchases run from $35 (Brandmark) to $195, while subscriptions start around $5 per month on annual billing.
• Watch the fine print: commercial rights, vector exports, and revision limits vary more between these tools than raw logo quality does.

The Best AI Logo Generators

1. Design.com Logo Maker
2. BrandCrowd Logo Maker
3. Wixel Logo Maker (Formerly Wix Logo Maker)
4. Looka
5. LogoAI
6. Shopify Logo Maker (Formerly Hatchful)
7. Logomaster
8. Brandmark
9. Logo.com
10. Designs AI
11. Tailor Brands

Here is how all 11 tools compare at a glance:

Tool	Starting Price	Free Plan	Best For
Design.com	From $5/month (annual)	Yes	Conversational AI editing
BrandCrowd	From $15/month	Yes	Designer-made templates
Wixel Logo Maker	Free; paid from $90/year	Yes, with free SVG files	Free high-res downloads
Looka	$20 one-time	Preview only	One-time brand kits
LogoAI	$10 trial, then $20/month	No	Custom fonts and designer fixes
Shopify Logo Maker	Free	Yes (PNG only)	Quick free logos
Logomaster.ai	$39 one-time	Preview only	Royalty-free one-time purchases
Brandmark	$35 one-time	Preview only	Unlimited revisions
Logo.com	Around $15/month	Yes	All-in-one branding
Designs.ai	Around $39/month	7-day trial	Full AI design suite
Tailor Brands	$0 plus state fees (LLC Lite)	8 free logos	Logos plus LLC formation

How We Tested the Best AI Logo Generators

To identify the best AI logo generators, we dedicated several hours to meticulously research and evaluate the various AI tools based on the following criteria:

• Quality of Logo Creation (originality and brand cohesiveness)
• Pricing (additional points if it has a free plan/trial available)
• Design Template Diversity
• Customization Options
• Ease of Use
• Unlimited Revisions
• SVG File Format Exports

Our main goal was to find the top AI logo makers that can closely match a professional graphic designer’s quality of work, originality, and brand understanding, while keeping it affordable and easy to use.

All pricing in this guide was re-checked against each provider’s own published pricing on September 25, 2026.

What is an AI Logo Generator?

AI logo generators are software that makes use of the latest generative image artificial intelligence (AI) models, which are trained on extensive datasets to convert your text prompts into graphic assets like logos.

By providing details such as your company name, industry, and design preferences, AI logo makers can utilize complex algorithms to generate a range of closely-matching logos in mere seconds.

The benefits of using an AI logo generator include:

• Cost Efficiency: They significantly lower the expenses associated with creating high-quality logos
• Time Savings: These tools produce several logo variations in seconds, saving valuable time
• Creative Exploration: They facilitate prototyping and exploration of different logo designs, aiding in the creative brainstorming process

AI logo generators offer an appealing solution for businesses seeking efficient, budget-friendly branding solutions without compromising on the uniqueness and relevance of their brand identity.

Let’s now go over the best AI logo generators that are available.

What Are the Best AI Logo Generators?

1. Design.com Logo Maker: Best for Conversational Editing

Design.com has been a pretty popular logo maker for a while now, thanks to its huge range of designs (more than 444,000 logo templates alone), and its very easy-to-use interface.

Lately, its integrated AI tools have become a lot better too. Rather than just suggesting designs based on your business name or keywords, Design.com’s AI assistant can also help you edit the design you create.

You just send a few prompts while you’re working in the editor, and the tool can change things like colors, fonts, or positioning in a couple of seconds.

What’s even better is that when you’re happy with your logo, you can add it to your personal library, and use it every time you create a new asset, whether that’s a business card, social media campaign, or even a mockup for a website.

We took a much closer look at the whole platform in our full Design.com review.

Pricing

• Free plan: Lets you generate logos, play with the AI tools, and download a handful of free assets without paying anything
• Starter: $15 per month or $5 per month paid annually: Logo pack downloads, unlimited edits and 50+ design tools
• Value: $24 per month or $6 per month paid annually: All the Starter features plus a drag-and-drop website builder
• Premium: $29 per month or $7 per month paid annually: All the Value features and digital business cards or link-in-bio pages

Pros

• Plenty of choice: Over 440,000 templates for your original logo design
• Various export options: Including SVG, PDF, EPS, MP4 and GIF
• Useful AI: The AI tools can help you find designs and edit them
• Lots of customization options: Plenty of ways to tweak colors, fonts, and designs
• Brand kits: Full brand kits let you maintain consistency across assets

Cons

• Some pricing issues: Each subscription only includes one logo, and you need to pay extra for full exclusive access to certain assets

Who is this best for?

If you want an AI tool that can help you pick a logo, then edit it, and then transform it into a full kit of brand assets, Design.com is a great choice.

Key Features

• Hundreds of thousands of templates
• Useful conversational AI editor
• Full brand kits available on all subscription plans
• One-off logo purchases available

2. BrandCrowd Logo Maker: Best for Designer-Made Templates

BrandCrowd is a brilliant alternative to Design.com if you’re less interested in using AI to edit your designs, and you’re more focused on finding something that looks like it was made by a designer in the first place. The logo designer kit includes around 236,000 options created by experts in the community, and you can even pay for exclusive access to any of the designs you use.

You still get AI features to help you pick your logo and make small changes to the design, although it’s worth noting that the AI system uses a smaller selection of templates from the full library. On the plus side, the editing tools are excellent, letting you change spacing, fonts, layouts, shapes, icons, gradients, and more.

Plus, like Design.com, BrandCrowd lets you use the same logo elements to inspire every future asset you make, from merch to business cards and email signatures.

You can see how it performed across the full toolkit in our hands-on BrandCrowd review.

Pricing

• Free plan: Lets you create designs and download a handful of free assets
• Starter plan: $15 per month for access to high-res and vector logo files, unlimited logo edits, and more design tools
• Value plan: $24 per month: Everything in the Starter plan as well as a website builder
• Premium plan: $29 per month: Everything in the Value plan plus extra tools for digital business cards and link-in-bio pages

Pros

• Professional designs: Thousands of the templates and assets have been submitted by real artists from the community
• Great editing tools: You can easily change everything from text curves, to colors, fonts, shapes, and icons
• Full brand kits: Your logo can inspire everything you create in the future
• Export options: Covers all of the same export options as Design.com, and some free downloads even include vector files

Cons

• Exclusivity: Buying exclusive access to an asset can be costly, and it only prevents future use of the asset, so previous buyers can still use it

Who is this best for?

BrandCrowd is great if you want to spend less time tweaking your logo because you’re starting with a template or asset created by a professional.

Key Features

• Huge library full of professional designs
• Easy to use interface for absolute beginners
• Full brand kits available on all plans
• Plenty of customization options, even for text

3. Wixel Logo Maker (Formerly Wix Logo Maker)

Wix has folded its logo maker into Wixel, the company’s AI design platform, and the tool is better for it: what used to be a paid download is now a genuinely free logo maker.

The best part about the Wixel Logo Maker compared to its alternatives remains its ease of use and wide variety of customization options, and you can now download your finished logo in high-resolution formats, including SVG, at no cost.

You can take inspiration from the many available logo templates that cater to a variety of styles, including Abstract, Minimalist, and Retro, to curate your own.

Pricing

• Free Plan: Create, customize, and download your logo in high-resolution formats (including SVG) at no cost, with 20 AI credits that renew weekly
• Paid Wixel Plans: From $90/year up to $290 and $590/year, mainly adding more monthly AI credits (350 to 2,000) for heavier AI generation and editing
• Bundle Perk: Yearly Wixel Pro and Max plans include a voucher for a 1-year Wix Light website plan and a free domain

Pros

• Wide Range of Customization Options: Wix AI Logo Maker provides tons of templates, icons and customization options to choose from.

Cons

• Wix Account Required: You need to create a Wix account to use Wixel, which pushes you toward the wider Wix ecosystem.
• AI Credits Run Out Fast: The free plan’s 20 weekly AI credits are used up by every AI generation and edit, so heavy experimentation needs a paid plan.

Who is this best for?

The Wixel Logo Maker is ideal for those who are already integrated with the Wix website builder and need a quick logo designed with the help of AI, or anyone who wants free high-resolution SVG downloads without a paywall at the end.

Key Features

• Various customization options and templates
• Free high-resolution downloads, including SVG format
• Part of Wixel, so your logo feeds a full brand theme across every design you make

4. Looka

When you first try Looka, you will be asked 3-5 questions pertaining to your business, business name, and industry. From there, it took roughly 30 seconds to generate several professional and unique logos.

The unique aspect of Looka remains in its detailed customization that follows that initial quiz, where you can pick your logo’s color combination and brand message, as well as additional features that provide you with your own brand kits, social media templates, and even business card designs that utilize your newly generated logo.

Pricing

• Free Trial: Looka offers a free trial to make the logos but to get the downloadable PNG file of the logo, you have to choose any of the below plans
• Basic Plan: $20/one-time, provides 1 PNG logo file download only
• Premium Plan (Logo Only): $65/one-time, provides multiple high-res file types (PNG, EPS, SVG, PDF), transparent backgrounds, and unlimited revisions
• Brand Kit Subscription (Logos + Brand Kit): $96/year, offers unlimited revisions, hi-res and vector logo file downloads, and brand kit packages, which include social posts, business cards, email signatures, letterheads, and invoices, among others
• Brand Kit Web Subscription: $129/year, adds an AI-built brand website on top of everything in the Brand Kit plan

Pros

• Quality of Logos Generated: The logo designs that are AI generated are high quality and allow for further revisions
• Easy-to-Use: Looka provides an accessible, simplistic interface that is perfect for beginners and professionals to get started with AI generated logos
• Extensive Customization Options: Looka has tons of customization options and brand kits that utilize the generated logo to craft your business cards, social media templates, and more

Cons

• Expensive: The customization and brand kits are available if you’re on paid plans, which can be costly

Who is this best for?

Best suited for startups, small businesses, or entrepreneurs that quickly need high-quality logos and brand assets at just a fraction of the cost of hiring a graphic designer.

Key Features

• User-friendly quiz for tailored logo creation
• Easy-to-use interface
• Extensive customization options
• Brand kits that utilize your logo

5. LogoAI

LogoAI offers a straightforward process for AI logo generation, by inputting your business name, selecting your industry, and choosing your preferred font and color scheme to generate a selection of closely-matching logos to your brand identity.

The highlight feature of LogoAI remains its ‘Designer Fix’ option, which provides an additional level of human assistance to address modifications that can’t be gotten from LogoAI’s interface.

Pricing

• 7-Day Trial: $10 for a one-week trial with a bundle of AI credits to generate and download logos
• Pro Plan: $20/month, includes 500 AI credits per month, high-resolution and vector files, plus branding templates and brand center access
• Note: LogoAI has moved from one-time logo packages to a subscription model, so check the current plan page before you buy

Pros

• Custom Fonts Support: LogoAI makes it easy to upload and use your own custom fonts for your logos, this is a feature that is missing from a lot of AI logo generators
• ‘Designer Fix’ Feature: Any modifications that require “extra work” which can’t be done via the interface, can be seamlessly made by a human designer at an additional fee

Cons

• No Free Plan: Unlike other platforms, there’s no free plan
• Limitation on Access to High-Resolution Files: Access to download your final logo in high-resolution formats, which is necessary for professional use, is restricted to Pro and Brand plans

Who is this best for?

LogoAI is ideal for bloggers, small online stores, or e-commerce businesses seeking distinctive, professionally designed logos without the need for extensive design experience.

Key Features

• Variety of file types and design versions for comprehensive branding needs
• Free business name generator and free trial for initial design exploration

6. Shopify Logo Maker (Formerly Hatchful)

Shopify has retired the Hatchful brand, and its logo tool now lives on as the Shopify Logo Maker, a completely free generator that lets you create a professional logo in just minutes.

The unique aspect of the tool remains its price point: everything is free, with no upsells at the download stage, which for the basic template-driven customization it provides makes it a good entry point.

Pricing:

• Free: A completely free AI logo generator, which allows you to generate logos and make revisions without any limits

Pros

• It’s Completely Free: Ideal for those who are on a budget and want to generate a high-quality logo quickly whilst having unlimited revisions

Cons

• Cannot Import Your Own Assets: There is no option to add your own images, logos, or other design assets to be added to the logo you generate
• Limited Export Options: Only PNG format is available for export, no SVG or PDF file export options
• Limited Customization Options: Lack of customization options available, which results in logos looking generic

Who Is It Best For?

The Shopify Logo Maker is best for those looking to generate a logo as quickly as possible without any additional cost or having to put up with hidden limitations and upsells, especially if you already run (or plan to run) a Shopify store.

Key Features

• Ready-made template styles you can tweak with your own text, fonts, and colors
• Completely free-of-charge AI logo generator
• Access to Shopify’s Business Name Generator for those still brainstorming company names

7. Logomaster AI

Logomaster AI is an intuitive AI logo generator that promises to help you generate your logo within minutes.

What makes Logomaster AI unique is the way they initiate the logo generation process, by first having you pick existing logos for inspiration, choosing a brand color, adding your company name, and then selecting a logo icon.

From there, Logomaster AI proceeds to create the final output that aligns with your brand’s identity and vision. If you’re unsatisfied with the result, Logomaster AI also offers unlimited revisions.

Pricing

• Basic Plan: $39/package, includes high-resolution, web-ready files
• Premium Plan: $99/package, adds print-ready files and unlimited changes after download
• Enterprise Plan: $159/package, expands to include social media assets and mockup images

Pros

• Royalty-Free Logos: The AI logos generated are not subject to any royalty policy and can be used for any commercial or non-commercial intent
• Wix Integration: Logomaster AI has a partnership with Wix which allows for seamless third-party integration with your static website created on Wix

Cons

• Limited Free Version: The free version allows customization but requires payment for actual logo use
• Hidden Limitations on Pricing Tiers: The one-time payment option at $39 comes with certain limitations, which don’t allow you to make any logo revisions or choose a custom color for your logo unless you pay

Who is this best for?

Logomaster AI is best for startups, small businesses, and freelancers looking for a quick, easy, and affordable way to design a professional logo that aligns with their brand identity.

Key Features

• High-resolution and web-ready files as standard
• Unlimited changes available in certain packages
• Partnership with Wix for logo integration with your website

8. Brandmark

Brandmark is another AI logo generator which, in just 5-10 seconds, quickly generates unique and professional-looking logos based on the information you give, such as company name, slogan, and design preferences.

Beyond just logos, Brandmark is unique in that it offers design services for business cards, social media graphics, app icons, letterheads, and more, making it a comprehensive branding solution.

Pricing

• Free Plan: Allows you to generate and preview your logos, with no download access unless you opt for the paid plans below
• Basic Plan: $35/one-time, allows you to download logo in PNG format
• Designer Plan: $95/one-time, you get logo source files, brand style guide, and more brand kit items
• Enterprise Plan: $195/one-time, includes everything in the previous plans, with the addition of 10 original design concepts from Brandmark’s design team

Pros

• Full Copyright on All Projects: You get full copyright for your AI generated logos and design assets
• Unlimited Logo Revisions: Having the option for unlimited revisions allows for design changes and reiterations to be made without having to worry about hitting any limits
• Lifetime Access to Branding Tools: You get lifetime access to the full comprehensive suite of design tools to improve your business’ branding

Cons

• Costly Higher-Tier Plans: Higher-tier plans can be costly for small businesses or individuals

Who Is It Best For?

Brandmark is best suited for those looking for a no-frills, comprehensive design and branding solution for their businesses

Key Features

• Full copyright and unlimited logo revisions
• Comprehensive branding tools, including hundreds of brand assets

9. Logo.com

One of the first things you see when you visit Logo.com is the hundreds of logo templates displayed for each industry. Logo.com’s main selling point is its vast library of inspiring templates, icons, fonts, and colors.

Moreover, having the option to also create your brand guidelines, collaborate with brand boards with your team, and make quick revisions painlessly make it a great choice for an end-to-end brand creation suite.

Pricing

• Free Plan: Lets you generate logos and download basic logo files at no cost
• Brand Plan: Around $15/month (often discounted for the first year), includes unlimited logo revisions, business email, brand guidelines, a website builder, and more brand kit features
• Business Plan: A higher tier that adds extra seats and business tools for small teams

Pros

• Large Library of Templates: Logo.com has a large number of niche-specific logo templates for you to get inspiration from and use as a launch board to craft your own business logo
• End-to-End Branding Solution: Provides tons of extra branding features such as domain registration, business email, one-page website builder, invoices, merchandise, and so much more
• Free Plan: Great to try out the platform and test downloading an AI generated logo before purchasing it

Cons

• Limited Free Plan: No revisions to your logo generated from the free plan
• Limited Customization Options: Despite having a large number of templates, the customization options for the logo builder itself are fairly limited when compared to its alternatives

Who Is It Best For?

Logo.com is great for entrepreneurs, small businesses, and large companies looking for a complete design and branding solution

Key Features

• Hundreds of industry-specific logo templates
• Complete branding solution with tons of features useful to get your business running

10. Designs AI

Designs.AI is an all-in-one design solution that provides several AI-powered tools for not just creating logos, but also AI-generating voiceovers, social media, text, banners, and so much more.

With extensive customization options, you can adjust logo backgrounds, select from a vast library of icons, and choose from popular Google Fonts.

Pricing

• Free Trial: You can try Designs AI for free, but to access all the design features, you’ll need the below plans
• Plus Plan: Around $39/month, create unlimited projects, access to AI voiceovers, AI design maker tools and much more
• Pro Plan: Around $79/month, includes everything from previous plans, access to premium stock images, higher AI generation rates for image and text generation, and more
• Enterprise Plan: Around $188/month, includes team member seats, the highest generation limits, and more (a 7-day free trial is available)

Pros

• Large Variety of Design Solutions: With AI generated voiceovers, social media copywriting, and logo generations, Designs AI really brings everything you need for your business design needs all in one place
• Unlimited Revisions: Designs AI offers unlimited revisions for the logos generated, which ensures peace of mind of not having to worry about any limits

Cons

• Low Quality of Logos Generated: The quality of the logos generated looks generic and underwhelming compared to what the other AI logo generator alternatives can offer

Who Is It Best For?

Designs.AI is ideal for businesses and individuals seeking a comprehensive design platform for all graphic and video brand assets (not just logos).

Key Features

• Complete design, branding, and social media kit
• Access to Google Fonts for branding needs
• Multiple export formats for logos (SVG, PNG, PDF, and JPG)

11. Tailor Brands

If you have a company or a small business, then Tailor Brands is the perfect solution for you to create unique logos and brand designs.

Tailor Brands has since shifted its focus toward business formation: the platform now centers on LLC filing, and the logo maker comes bundled with social media adaptation, legal, and branding services, ensuring a holistic approach to building your brand.

Pricing

• Lite Plan: $0 plus state filing fees for the LLC formation service, which includes 8 free logos from the logo maker
• Essential Plan: $199/year, adds expedited filing, operating agreements, and more branding tools
• Elite Plan: $249/year, the full bundle, with a free domain for a year, a website builder, and the complete branding suite

Pros

• Easy-to-Use Interface: The intuitive interface allows you to easily get started generating unique logos.
• Complete Business Solution: Beyond just logo creation, Tailor Brands offers services to create business cards, social media assets, register trademarks, EIN and LLC formation, business insurance, set up a business bank account, website, domain, and much more

Cons

• Limited Revisions Available: You will be restricted on the number of revisions (changes) you’re able to make on the logo that is generated, depending on the pricing plan you opt for

Who Is It Best For?

Tailor Brands is the perfect solution for businesses that need the complete set of features to build a successful venture, as well as for small businesses that want to grow further.

Key Features

• Wide range of customization options for logos
• Comprehensive set of business, and branding tools, even including legal services
• User-friendly platform, suitable for those without design experience

FAQ

What is the best free AI logo generator?

The Wixel Logo Maker is the strongest free option right now, because it lets you download your finished logo in high-resolution formats, including SVG, at no cost. The Shopify Logo Maker is also completely free, but it only exports PNG files. Most other tools let you design for free and charge at the download stage.

Can I trademark a logo made with an AI logo generator?

Usually yes, as long as the logo is distinctive enough to qualify and the tool’s license actually transfers the rights to you. Some generators, like Brandmark, grant full copyright on your projects, while template-based tools may reuse elements across customers. Read the license terms first, and talk to a trademark attorney before filing.

Do AI logo generators include commercial usage rights?

It depends on the tool and the plan. Most paid downloads, such as Looka, Brandmark, and Logomaster.ai, come with full commercial rights, and free tools like the Shopify Logo Maker allow commercial use too. The catch is usually exclusivity: on template marketplaces, other buyers may have used the same starting design unless you pay for exclusive access.

What logo file formats do I actually need?

At a minimum, get an SVG (or another vector format) plus a transparent PNG. The vector file scales to any size without losing quality, which matters for print and signage, while the PNG covers websites and social media. This is why we treat SVG export as a core test criterion in this guide.

How do AI logo generators work?

You enter your business name, industry, and style preferences, and the tool generates logo options by combining machine learning with template and icon libraries. You then refine the design in an editor, and newer tools like Design.com and Wixel let you make those edits conversationally, by typing a prompt instead of dragging elements around.

Are AI-generated logos unique?

Not always. Tools that lean on template libraries can serve similar starting designs to different customers, so the more you customize, the more unique your logo becomes. If exclusivity matters, BrandCrowd sells exclusive access to designs, and Brandmark generates logos with full copyright transfer.

Conclusion

For most people, Design.com is the best overall pick: it combines the largest template library in this guide with a conversational AI editor, so you can go from a first draft to a finished brand kit without leaving the platform.

If you would rather start from a design that already looks professional, BrandCrowd’s designer-made templates are the way to go. And if your budget is zero, the Wixel Logo Maker now gives you free high-resolution SVG downloads, while Shopify merchants can lean on the free Shopify Logo Maker.

Prefer to pay once and own the files outright? Looka ($20 to $65) and Brandmark ($35 to $195) remain the cleanest one-time purchase options. And if you are starting a business from scratch, Tailor Brands bundles its logo maker into an LLC formation package that starts at $0 plus state fees.

Whichever tool you choose, download a vector file, check the commercial rights on your plan, and keep your source files somewhere safe. And if you want an AI design tool that goes beyond logos, our Kittl AI review covers a strong option for wider brand graphics.