Draft AI is an emerging content creation tool designed for professionals, agencies, and in-house teams who want to generate content faster — without losing structure or control.
It aims to streamline everything from blog writing to SEO briefs, helping you create high-quality content in less time.
I’ve tested over a dozen AI writing tools — including Jasper, Copy.ai, Koala, and of course, ChatGPT — and I recently spent over 30 hours using Draft AI across real content projects.
In this review, I’ll break down Draft AI’s strengths, weaknesses, features, pricing, and overall value, so you can decide if it’s the right fit for your workflow.
Why You Can Trust This Review
I run content production for several websites and work with SEO clients who need hundreds of articles per month.
I tested Draft AI on everything from content briefs to blog posts, across multiple industries and tones of voice.
I also compared it directly with other tools I use daily, so this review is based on hands-on testing, not just surface-level opinions.
Draft AI: Quick Overview
| Category | Details |
|---|---|
| Best For | Marketing teams, SEO agencies, freelancers, and businesses with recurring content needs |
| Rating | 4.3 out of 5 |
| Free Trial | Available (limited usage) |
| Paid Plans | Start at $39/month |
| Top Strength | Strong structure and workflow tools |
| Top Weakness | Requires editing for accuracy and style |
| Alternatives | Jasper, Koala, ChatGPT, Copy.ai |
Draft AI Pros & Cons
What I Like
✔️ The outlines are structured and relevant — minimal rework needed
✔️ It’s one of the few AI writers with built-in project management tools
✔️ Brand voice customization is better than most GPT-based tools
✔️ Fast generation time for articles, content briefs, and outlines
✔️ Designed for teams and scale, not just individuals
What I Dislike
❌ Not ideal for deep or technical content — lacks nuance
❌ Requires manual editing and fact-checking
❌ Pricing may be high for solo users with limited output
❌ You still need to add your own SEO tools — it doesn’t replace Surfer or Clearscope
My Experience With Draft AI
Setup and Onboarding
Getting started with Draft AI was simple. I signed up with an email, created a workspace, and had a content brief ready within minutes. It asked for:
- Primary topic or keyword
- Target audience
- Tone of voice
- Content type (blog, product description, etc.)
That input was used to create an outline, and from there I could generate a full article draft with one click.
First Impressions
The interface is minimal but functional. Think more like Notion or Trello than flashy SaaS tools.
What stood out:
- It’s designed with teams in mind, not solo creators
- Workflow is clean: you can build briefs, assign tasks, and generate content in one place
- No need to bounce between Google Docs, ChatGPT, and spreadsheets
This isn’t just another AI writer — it’s closer to a content operating system.
Draft AI Features: What You Get
1. AI-Powered Article Generator
You start with a keyword or topic, and Draft AI returns a structured blog post — usually between 800 and 1,500 words.
Here’s what impressed me:
- Clear hierarchy with H2s and H3s
- No fluffy intros — the content gets to the point
- List formatting is natural and easy to skim
- Conclusion and CTAs are generated automatically
Example outline for “Best AI tools for SEO”:
- Introduction
- Keyword Research Tools
- Content Optimization Tools
- Link Building Tools
- Final Take
The content draft was usable right away, especially for non-technical topics.
2. Content Briefs and Planning Tools
One unique thing about Draft AI: it lets you generate and store content briefs — with structure, keyword targets, competitor URLs, and brand voice notes.
If you run an agency or assign articles to writers, this feature is gold. You can:
- Generate SEO-focused briefs in minutes
- Add them to a calendar or task list
- Share via link or invite your team
It’s a big step up from Google Docs + Slack.
3. Brand Voice and Tone Customization
You can upload a brand voice document or enter example copy. Draft AI then matches your tone in content creation.
In my tests:
- Casual tones came through clearly
- B2B tone was solid but still needed editing
- Jargon-heavy or niche tones required more tweaking
This puts it ahead of Jasper and Copy.ai, which often default to “neutral marketing” tone regardless of input.
Content Quality: How Good Is the Output?
Quality varies by topic. For general marketing content, Draft AI performed well — sometimes great. For technical subjects, it was usable but light.
Here’s how it stacked up against competitors:
| Tool | Long-form Quality | Editing Required | Best Use Case |
|---|---|---|---|
| Draft AI | 8/10 | Moderate | Marketing, SEO, B2C blogs |
| Jasper | 7/10 | High | Sales pages, ads |
| Koala | 9/10 | Low | SEO blog content |
| ChatGPT | 9.5/10 | Medium | Research-heavy articles |
| Copy.ai | 6/10 | High | Short-form content |
You still need to:
- Check facts
- Update outdated info
- Optimize for target keywords
- Rework intros and conclusions in some cases
Draft AI is not ready to publish out-of-the-box, but neither is any other AI tool I’ve tested.
Where it really shines is the consistency across drafts. Even when the content wasn’t perfect, it rarely produced low-quality or unusable text.
I’ve seen tools like Jasper or Copy.ai give you one great piece and then follow up with nonsense.
Draft AI, on the other hand, delivered drafts that were at least workable almost every time. That kind of baseline consistency is important if you’re working with multiple writers or outsourcing editing.
Draft AI Pricing
| Plan | Price | Features |
|---|---|---|
| Starter | $39/month | 50,000 words/month, 1 user, basic article generation |
| Pro | $89/month | 150,000 words/month, team collaboration, project tools |
| Enterprise | Custom | Unlimited words, team permissions, API access |
There’s a free trial, but it’s limited to around 2–3 articles.
If you’re a solo content creator, this may feel expensive. But for agencies or teams managing multiple clients, the Pro plan is well worth the investment.
There’s also no usage rollover, which means if you don’t use all your words in a given month, they’re gone.
That might not be a deal-breaker for agencies pumping out content every week, but for occasional users, it’s something to be aware of.
Unlike ChatGPT Pro (which is flat-rate and unlimited in output), Draft AI’s pricing structure is based on volume — so you’ll need to monitor your usage or risk overpaying.
Who Should Use Draft AI?
Ideal for:
- Agencies managing content for clients
- SEO teams building briefs and blog drafts
- Freelancers working with multiple brands
- Business owners outsourcing content
Probably not worth it for:
- Technical experts needing high-authority, in-depth content
- Solo bloggers writing 1–2 articles per month
- Teams that already have a rigid content process + tool stack
If you’re writing content at scale and need a faster, more organized workflow, Draft AI fills a real gap in the market.
It’s also helpful for content strategists and editors who need to standardize output.
Because you can build templates, structure outlines, and set brand voice rules, Draft AI acts like a “content base layer” — giving your team a shared starting point.
That can save hours on onboarding, revisions, and back-and-forth edits. It’s not just about writing faster, it’s about reducing friction in the entire process.
How It Compares to Other AI Writing Tools
Let’s compare side by side:
| Feature | Draft AI | Jasper | Koala | ChatGPT | Copy.ai |
|---|---|---|---|---|---|
| Content quality | 8/10 | 7/10 | 9/10 | 9.5/10 | 6/10 |
| Speed | Fast | Medium | Fast | Medium | Fast |
| SEO support | Decent | Good | Excellent | Basic | Weak |
| Team features | Yes | No | No | No | No |
| Workflow tools | Strong | Basic | None | None | None |
| Best for | Agencies, marketers | Ads, marketing | SEO blogs | Research | Email, short form |
Another important point is scalability. Draft AI is designed to grow with your workflow.
Most other tools are built for generating one piece of content at a time.
Draft AI offers project folders, team permissions, and task assignments — which makes it easier to manage dozens of articles across multiple clients. If content is your business, not just a marketing channel, this difference matters.
Final Verdict: Is Draft AI Worth It?
Draft AI is a strong contender in the AI content space — especially for users who care about structure, workflow, and speed. It’s not perfect, but it stands out by combining project management with AI writing, which is rare in this market.
If you need quick drafts, structured outlines, and brand consistency — Draft AI will save you time.
But it’s not a plug-and-play publishing tool. You’ll still need a human editor, an SEO strategist, and someone to keep the facts straight.
Final Rating: 4.3 out of 5
| Criteria | Score |
|---|---|
| Content Quality | 8/10 |
| Ease of Use | 9/10 |
| Features | 9/10 |
| Pricing | 7/10 |
| SEO Tools | 7/10 |
| Team Functionality | 9/10 |
For the right team, it’s a serious workflow upgrade.
While some tools just help you write faster, Draft AI helps you manage, structure, and scale content in a way that’s actually sustainable.
If you’ve outgrown ChatGPT prompts and spreadsheets, this tool is worth a look.
Comments 0 Responses